Big Noyd - conducted by Bill "Low Key" Heinzelman  

Can't Knock The Hustle

January 2005

Patience is a virtue that Big Noyd must possess. With over ten years experience and only two albums under his belt, rapper Noyd has stayed relatively low-key his entire career. As Havoc and P's partner in crime, Noyd has patiently waited for his time to shine and that time is now. The clock is ticking for Noyd, and with his third LP On The Grind, Noyd is looking to finally get his solo career and his new company off the ground.

MVRemix: You have your new LP On The Grind dropping this month, which is your second album in about two years. So does it feel good to be back so quick, especially when there was a long lay off from Episodes Of A Hustler to Only The Strong?

Big Noyd: Yeah man, I was really trying to do it even faster. Because Only The Strong was a great album, and I'm not saying that just because I made it, cause even the reviews were good. But it was on Landspeed, and as soon as I turned my album in they went under. They got sued by Interscope because they put out some 50 Cent shit. So I didn't even get a chance to promote it or nothing. It's like I made an album just to sit in somebody's dresser draw. So I wish I would have come out with On The Grind a little faster, but it's definitely better than the wait that it took me from Episodes Of A Hustler. And I don't even consider that to be my album. It was only an EP, and I did the music, but I didn't get a chance to put it together or anything like that. So I definitely consider this my second album.

MVRemix: How would you compare On The Grind to your previous albums?

Big Noyd: I think this one is basically me on my own. People know me from doing work with the Mobb and having Havoc on the production, but this album I did on my own. This is one on one, as far as me and my fans. This is no group thing, or Infamous family thing. I think this is a good album because there is a lot of concepts and personal stuff.

MVRemix: And for fans who haven't heard the album, can you talk about some of those concepts you have on there.

Big Noyd: Well, for example, I got this song "Listen". Because I do the bang bang shit like other rappers, but "Listen" is really not about that. I am telling people that I have been through all of that and it's not a cool thing. If you "Listen", I am giving you an example and a story of what not to do and what not to go through. You would never want to go through the situations I have went through, but the only way for your to understand that is to listen. I also got a song called "Trust Em", because even your own people will set you up. Situations where your own family can't be trusted, so how can you even trust people you meet on the streets. Which is sad because, you may come across someone who is a generous and good person, but you will never be able to find that out because you would rather be safe than sorry. So situations like that are addressed on the album.

MVRemix: I see Ric Rude is basically doing half of the production, with Havoc doing the remaining tracks. So tell us about Ric Rude and how you hooked up with him?

Big Noyd: Well, Ric Rude, I don't know if you know, but he did joints with Nore back in the day. He also did songs for Funkmaster Flex on The Tunnel album. So I actually met up with him through my partners up at Monopolee Records. Cause this album is coming out on Noyd Inc/Monopolee Records, and its going to be distributed through Caroline. Because that is one of the things alsoI wanted to give the people some different music. Because Mobb Deep just dropped an album, and now Noyd is coming out with one, what is the difference between the two? Why should we buy Noyd's album when we have Mobb Deep's right here? That is why I started messing with Ric Rude. I had to give my fan base what they are used to, with Havoc and Alchemist. But I had to get something outside of the box to make it more interesting, and Ric's got hot beats man.

MVRemix: Yeah, personally I think Ric Rude does some of the best beats on the album.

Big Noyd: Yeah, I agree.

MVRemix: I think some people thought you were going to sign with Infamous Records. Was that ever the plan or did you always want to set out on your own with Noyd Inc. all along?

Big Noyd: No, we had a plan to do the Infamous Records thing, because I did the independent film on there. But with everything that happened with Loud, and them being new artists on Jive, it never worked out. Plus, you have Prodigy and Havoc solo albums in the making. So there is so much stuff that if I wanted to come out the time that I did, and not wait another two years, it was probably better off doing Noyd Inc. Plus, I wanted to start my own business because I'm not fucking 15 anymore. I'm not going to be rhyming forever, so if I ever wanted to do anything and set if off, I had to do it now. So its pretty cool that I came through Noyd Inc.

MVRemix: Do you feel that you have a lot to prove with On The Grind?

Big Noyd: This is the thing, because its fifty fifty. Because the fans and everybody, they do know about soundscan now and what a budget is. So with my last album, I did get good reviews. Nobody said it was fucking triple platinum material, but at the same token, nobody shit on it. So I dont think I have to prove that I'm a good rapper. Everybody knows that. But at the same time, a lot of people didn't even get a chance to hear that album. So I don't have to prove that I can make good music, I just have to let people hear it. I have to get my music across to everybody. But the people who did hear it, they felt the album.

MVRemix: Even though everybody is asking you this, I have to ask you about the current status of Mobb Deep. What is going on with Hav and P, did they break up?

Big Noyd: Honestly man, Mobb Deep is a family. I don't know if you have brothers or sisters, but its like getting in an argument with one of them and saying, "Your not my brother anymore". It's impossible, no matter how mad you are, its always going to be family. Niggas is family man, they are never going to break up. For the fans and everybody, I know they hear about stuff like this and believe it. But Mobb Deep, them niggas is never going anywhere and there is no truth to the break up rumors. I think a lot of people who come up and blast that on the air, they have other motives man. They are just about themselves. But I'm here to tell you, its impossible and Mobb Deep is never going to break up.

MVRemix: Littles recently did an interview with, in which he said Prodigy does not know where his loyalty lies. And I quote, "It's proven that they don't know what loyalty is, because look where Noyd is. He's in the projects hurting, on the train". What are your thoughts on that?

Big Noyd: I laughed at it man. Because, first off, I don't live in the projects. And even if I did, I would choose that, and I'm a grown man. Prodigy doesn't have to take care of me, I take care of myself. Also, look at Mayor Bloomberg, he is a millionaire and he still gets on the train. So come on man! We are grown men, look at the reality. I drive around in a 2000 Navigator, and not that it means anything, I'm just trying to make a point since he said otherwise. But shit, getting on the train maybe the smart thing for me to do anyway. Instead of me running around the city in my truck, I will get on the train. There is nothing wrong with that. I honestly do use the train, but its not because I have no money or I have no car. Anybody that lives in New York will tell you its easier to use the train. That is how I live my life. I am just down to earth. Whatever it takes for me to get somewhere faster, I'll do it. And even if I did live in the projects, so be it. I don't, but come on man. So I just laughed at it. And as far as Prodigy and loyalty goes, Mobb Deep doesn't have anything to do with that. I am a grown ass man and I take care of myself. I'm not Prodigy's son. And they have showed loyalty, because if they didn't, I wouldn't even be on the phone with you right now. Them niggas helped me to get where I'm at today.


Related content:
  • Big Noyd 2003 Interview by Todd E. Jones
  • Big Noyd 2005 Interview by Bill "Low Key" Heinzelman
  • Big Noyd 2005 Interview (2) by Bill "Low Key" Heinzelman

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    "Honestly man, Mobb Deep is a family. I don't know if you have brothers or sisters, but its like getting in an argument with one of them and saying, "Your not my brother anymore". It's impossible, no matter how mad you are..."